Hewson Group is a market analyst and consulting services company established in 1989 and widely regarded as one of the inititiators of the CRM (customer relationship management) industry as well as being a key influence on e-government programmes. Hewson’s significant record in identifying new market areas and their likely development has carried on with recent work about the female economy Women Sex and Shopping which has featured in various media from the BBC to the Wall St Journal and Businessweek.
The client list has included many of the world’s biggest IT companies including SAP, Microsoft and IBM. Hewson’s market knowledge and insights have resulted in many investment evaluation projects for investor organisations such as 3i, HSBC and RBS as well as successful advisory work on international alliances.